Video Streaming Market Size Worth $330.51 Billion By 2030

The size of the global video streaming market is estimated to reach USD 330.51 billion by 2030, exhibiting a CAGR of 21.3% from 2022 to 2030. The market is driven by the ongoing technical developments such as blockchain technology and Artificial Intelligence (AI) application to enhance video quality.

The growing use of the internet and the increase in mobile phone sales are two of the primary factors favouring the market. The demand for video streaming services in colleges, universities, and other institutions around the world has also increased noticeably. Additionally, businesses make great use of live streaming as a way to market their products and services, strengthen their brands, and enhance customer contact. It also has a wide range of applications in court cases, mandated sessions, town hall meetings, business conferences, and staff training.

The population is more inclined to streaming services owing to the growing popularity of digital media across numerous industries. For instance, Apple Inc. launched its TV+ service in November 2019, breaking into the online video distribution market. Wowza Media Systems, LLC made the announcement of a full range of professional services for video-related solution providers in June 2019. Additionally, in March 2019, Google, a division of Alphabet Inc., announced Yeti, a cloud-based gaming console that combines hardware with an online game streaming service.

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Video Streaming Market Report Highlights

• The subscription revenue model generated the highest market share of 43% in 2021 as companies like Netflix and Prime offer various affordable subscription options

• Based on deployment type, the cloud segment accounted for a revenue share of 51% in 2021 as it can handle heavy online traffic increasing at bandwidth and minimizes latency and buffering issues

• Based on user type, the consumer segment led the market with a share of 51% in 2021, and the enterprise segment is expected to showcase a CAGR of 21.8% during the forecast period

• Geographically, Asia Pacific is projected to exhibit the highest CAGR by 2030 owing to the rapid technological advancements, increasing use of mobiles and tablets, and the popularity of online streaming 

Video Streaming Market Segments

Video Streaming Type Outlook (Revenue, USD Billion, 2017 - 2030)
    • Live Video Streaming
    • Non-Linear Video Streaming

Video Streaming Solution Outlook (Revenue, USD Billion, 2017 - 2030)
    • Internet Protocol TV
    • Over-the-Top (OTT)
    • Pay-TV

Video Streaming Platform Outlook (Revenue, USD Billion, 2017 - 2030)
    • Gaming Consoles
    • Laptops & Desktops
    • Smartphones & Tablets
    • Smart TV

Video Streaming Service Outlook (Revenue, USD Billion, 2017 - 2030)
    • Consulting
    • Managed Services
    • Training & Support

Video Streaming Revenue Model Outlook (Revenue, USD Billion, 2017 - 2030)
    • Advertising
    • Rental
    • Subscription

Video Streaming Deployment Type Outlook (Revenue, USD Billion, 2017 - 2030)
    • Cloud
    • On-Premises

Video Streaming User Outlook (Revenue, USD Billion, 2017 - 2030)
    • Enterprise
        • Corporate Communications
        • Knowledge Sharing & Collaborations
        • Marketing & Client Engagement
        • Training & Development
    • Consumer
        • Real-Time Entertainment
        • Web Browsing & Advertising
        • Gaming
        • Social Networking
        • E-Learning

Video Streaming Regional Outlook (Revenue, USD Billion, 2017 - 2030)
    • North America
        • U.S.
        • Canada
        • Mexico
    • Europe
        • U.K.
        • Germany
        • France
    • Asia Pacific
        • China
        • Japan
        • India
    • South America
        • Brazil
    • Middle East and Africa (MEA)

List of Key Players in the Video Streaming Market
    • Akamai Technologies
    • Amazon Web Services, Inc.
    • Apple Inc.
    • Cisco Systems, Inc.
    • Google LLC
    • Kaltura, Inc.
    • Netflix, Inc.
    • International Business Machine Corporation (IBM Cloud Video)
    • Wowza Media Systems, LLC
    • Hulu, LLC