The global Automotive Electronic Control Unit (ECU) market is set to expand at an exponential CAGR of 6.8% by the year 2025. Electronic control unit management is the science of electronically equipping, calibrating, and controlling an engine to achieve supreme and error-free engine performance. An ECU takes inputs from the in-vehicle network of sensors to carefully maneuver the driver’s movements.
“The law enforcement organizations and insurance companies have mandated the incorporation of a latest technological innovation called as an Event Data Recorder (EDR) to record all important events in a tamper-proof box. The EDR stored data is then used to reconstruct an accident scene by carefully studying the written data such as the driver’s behavior, speed, driving pattern, etc. and investigate the post-accident scenario.”
The increasing safety concerns across the globe is projected to drive the automotive ECU production and sales. Numerous technological advancements, along with growing awareness regarding the use of energy-efficient vehicles is providing an impetus to the industry demand. However, the rising incidences of catastrophic electronic control unit failure have demonstrated market growth hindrance. The regulatory bodies of different regions are emphasizing on incorporating anti-lock braking and automated safety systems, which in turn is boosting the demand for automotive ECU.
Automotive ECU market can be segmented based on passenger vehicles, light commercial vehicles, and heavy commercial vehicles. Passenger vehicles have been further sub-segmented into internal combustion engines, battery electric vehicles (BEV), and hybrid vehicles. By sales channel, the market has been categorized into original equipment manufacturers (OEM) and aftermarket. The automotive electronic control unit (ECU) industry has found its widespread applications across engine control module, powertrain control module, transmission control module, body control module, climate control module, airbag control module, electronic braking control module and steering control module among others.
Geographical segmentation has presented a detailed analysis of automotive electronic control unit market growth prospects across the regions of North America, the Asia Pacific, Europe, the Middle East, and Africa, and Latin America. North America is set to hold the highest market share ascribed to the widespread deployment of latest and advanced technologies like semiconductors and ultra-reliable low-latency network communications technologies. Penetration of high-end vehicles with onboard driver assistance system and the rising automotive investments have propelled Asia Pacific to emerge as the fastest growing region in the global market.
The competitive landscape showcases the profiles and business strategies of the major players, along with their recent developments. Some of the dominant players operating in the automotive electronic control unit (ECU) market include Delphi Automotive, Robert Bosch GmbH, ZF TRW Automotive, Denso Corporation, Hitachi Automotive, Autoliv Inc., Mitsubishi Electric Co., Magneti Marelli S.p.A., Continental AG, and Takata Corporation among others.
The key players have identified current market dynamics in terms of its size, supply-demand value chain mechanism, prevailing trends, governing factors, drivers, challenges and opportunities, their competitive landscape and product innovation. Players are entering into business partnerships with fellow contestants and are significantly investing in innovation strategies, which is estimated to drive the cellular vendors to reach new growth markets. The market participants have identified the major distribution channels, supply chain mechanism, industry cost structure and production capabilities.
Considering the changing competitive dynamics and the current scenario of the industry, it has set the automotive electronic control unit industry to grow at an exponential rate during the forecast years.
Automotive ECU Application Outlook (Revenue, USD Billion, 2014 - 2025)
• ADAS & Safety System
• Chassis Electronics
Automotive ECU Regional Outlook (Revenue, USD Billion, 2014 - 2025)
• North America
• Asia Pacific
• South Korea
• Rest of World
Research Support Specialist, USA