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Playroom Furniture Market Size, Share, 2019-2025 | Industry Report

Playroom Furniture Market Analysis Report By Raw Material, By Product, By Application, By Distribution Channel And Segment Forecasts From 2019 To 2025

Report ID: MN17619637  |  Published: May 2020  |  No of Pages: 80
Format: Electronic (PDF)  |  Industry: Consumer Goods  |  Publisher: Grand View Research

Industry Insights

The global playroom furniture market size was accounted for USD 3.0 billion in 2018. The market is expected to witness 5.2% CAGR, during the forecasted years, 2019 to 2025.  This growth can be attributed to rising need for a dedicated indoor kid’s play area. As this playroom helps to enhance the learning method amongst kids without disturbing the rest of the house, the demand for playroom furniture is anticipated to gain traction in the upcoming years.

Rising awareness regarding playroom for kids coupled with its advantages over the growth of child is anticipated to boost the market growth for such products. Playroomen hances the physical, emotional and intellectual growth of kids. Moreover, the clutter created by kids if they don’t have dedicated space for their toys is anticipated to boost the market growth of playroom furniture during the forecasted years, 2019 to 2025.

U.S. playroom furniture market size

Furniture in playrooms is generally painted with bright colors to gain the attention of kids. For instance, kids are more attracted to colors like blue, red, green, violet and pink than the light shaded colors. Moreover, designing of such furniture as per the trending themes is also being observed in some of the playrooms.

For example, playrooms are being made with fixtures that provide desired themes like cars or railway compartments. These initiatives help in attracting and engaging the kids. In addition, the trend for designing playrooms as per the superheroes themes is gaining traction among the kids.

Raw Material Insights

In 2018, the wood segment held the largest market share of around 55% across the global market owing to features like good durability and excellent strength. A variety of wood obtained from trees like maple, oak, cedar, pine, and cherry are being used in the manufacturing of playroom furniture products due to their non-toxic nature. Moreover, vibrant colors are being imparted on furniture to attract more kids.

The polymer segment is anticipated to register the highest CAGR of 5.8% during the forecasted years, 2019 to 2025. This can be attributed to low-cost feature as compared to that of metal or wood. In addition, features like increased durability, lightweight and non-breakability are anticipated to boost the demand for such products. These features facilitate their usage for rough and tough applications like playing games. In addition, these products are being offered in pieces and can be assembled on-site. They are suitable even for storing things while shifting from one place to another.  Thus, the market for playrooms with polymer furniture is anticipated to register a significant growth rate in the upcoming years.

Product Insights

In 2018, the chair product segment held the largest market share of 30% across the global market. This can be attributed to rising demand for sitting units across all playrooms. These products are being manufactured with raw materials like metal, wood, and polymers. Rising preference among the kids to sit on these chairs rather than to sit on floor is also expected to impact positively on the market growth during the forecasted years, 2019 to 2025.

The cabinet product segment is anticipated to register the highest CAGR of 5.8% during the forecasted years owing to availability of wide range of products like organizers, drawers, displays and storage units.  These products are mainly used for sorting the clutter in the playrooms. In addition, the trend for displaying fragile showpieces in the playrooms has increased the demand for display units.

Application Insights

In 2018, the residential application segment held the largest share exceeding 60% of the global market share. This growth can be attributed to rising tendency among the parents to build an indoor playroom for their kids. In addition, reducing number of playgrounds due to infrastructural developments is paving the need for indoor playrooms for kids. Moreover, indoor playroom provides safety for kids as compared to the playgrounds, thereby fueling the market growth for playroom furniture during the forecasted years, 2019 to 2025.

The commercial segment is anticipated to register the highest CAGR of 5.5% during the forecast period, 2019 to 2025.  This growth can be attributed to rising number of working professionals due to which the kids stay away from their parents. Thus, the kids are being admitted to kindergartens, daycare centers, and pre-nurseries, thereby boosting the market demand for commercial playroom furniture.

Distribution Channel Insights

In 2018, the segment of hypermarket & supermarket held the largest share of more than 50% in the global playroom furniture market. This growth can be attributed to rising preference of consumers for physically examining the products before making the buying decision across countries like India and China. In addition, the contracts being signed by kindergartens, pre-nurseries and daycare centers to fulfill the requirement of customized furniture is anticipated to positively impact the sale of such products through hypermarket & supermarket.

Global playroom furniture market share

The online segment of distribution channel is expected to register the highest growth rate during the forecast period. This can be attributed to rising usage of internet and mobiles among the Millennial across the globe coupled with increasing usage of e-commerce portals for shopping. Additionally, other features like doorstep delivery, availability of a wide variety of products on a single platform coupled with a hassle-free return policy are anticipated to drive the market growth even in the remote locations. Moreover, key manufactures like IKEA have started online sales of their products through their official websites to enhance the sale of playroom furniture. 

Regional Insights

In 2018, North America held the largest share of 30.8% across the global market. This can be attributed to rising disposable income among the working population coupled with rising need for daycare services at workplaces across developed countries like Canada and the U.S.  In addition, increasing popularity of lightweight furniture among the millennial is anticipated to boost the market growth.

Asia Pacific is anticipated to register the highest growth with 6.0% CAGR during the forecasted years, 2019 to 2025. This growth can be attributed to rising population across countries like China and India. Moreover, availability of skilled labor at low wages has paved the way for the growth of furniture industry across this region. Moreover, increasing number of playrooms in houses due to scarcity of playgrounds is anticipated to boost the market growth for these products in the upcoming years.

Playroom Furniture Market Share Insights

The market for playroom furniture includes key players such as Ashley Furniture Industries, American Signature, IKEA, HNI, Herman Miller, Herman Miller, TJX, Williams-Sonoma, and Steelcase. These manufacturers are continuously engaged in product development and innovation. They are also implementing various marketing strategies to attract consumers of all age groups. Moreover, working population across the urban regions is getting attracted to these products due to their handy, luxurious and strong durability features.

Report Scope

Attribute

Details

Base year for estimation

2018

Actual estimates/Historical data

2015 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Million and CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa

Country scope

U.S., Germany, U.K., China, India, Brazil and UAE

Report coverage

Revenue forecast, company share, competitive landscape, and growth factors and trends

15% free customization scope (equivalent to 5analyst working days)

If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization


Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels, and provides an analysis on latest industry trends in each of the sub-segments from 2015 to 2025. For the purpose of this study, Million Insights has segmented the global playroom furniture market report based on raw material, product, application, distribution channel, and region:

• Raw Material Outlook (Revenue, USD Million, 2015 - 2025)
    • Wood
    • Polymer
    • Metal

• Product Outlook (Revenue, USD Million, 2015 - 2025)
    • Table
    • Chair
    • Cabinets
    • Others

• Application Outlook (Revenue, USD Million, 2015 - 2025)
    • Residential
    • Commercial

• Distribution Channel Outlook (Revenue, USD Million, 2015 - 2025)
    • Specialty Store
    • Hypermarket & Supermarket
    • Online

• Regional Outlook (Revenue, USD Million, 2015 - 2025)
    • North America
        • U.S.
    • Europe
        • Germany
        • U.K.
    • Asia Pacific
        • China
        • India
    • Central & South America
        • Brazil
    • Middle East and Africa
        • UAE

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