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Toddler Wear Market Size & Analysis, 2019-2025 | Industry Report

Toddler Wear Market Analysis Report By Product, By Distribution Channel, By Region And Segment Forecasts From 2019 To 2025

Report ID: MN17619511  |  Published: April 2020  |  No of Pages: 80
Format: Electronic (PDF)  |  Industry: Consumer Goods  |  Publisher: Grand View Research

Industry Insights 

The global toddler wear market size was at USD 185.68 billion, in 2018. It is expected to grow at a CAGR of 6.22% during the years, 2019 to 2025. An increase in the population coupled with rise in disposable income is expected to boost the demand for toddlers to wear in the upcoming years. The increase in demand for consumer goods in the regions of Asia Pacific and Middle East and Africa is also expected to drive the market growth.

Various products and wearables for the toddler are being invented by the manufacturers to cater to the demand of the consumers. They are being sold through various channels such as retail stores, clothing stores, and supermarkets and hypermarkets. Different fashion trends prevalent across the globe are reflected in toddler wear.

The use of toxins and chemicals on the clothes to obtain the desired color and pattern has harmful effects on the body of children. As the skin of small children is delicate and soft, the harmful chemicals can cause skin infection and diseases like dermatitis. As the awareness against these harmful effects is getting widespread, the manufacturers have started preferring the use of organic cotton and toxin-free chemicals to produce toddler wear. Thus, the demand for such products is expected to surge in the upcoming years.

Social Media is acting as a major influencer for the apparel industry thereby driving the market for toddler wear. The manufacturers are now focusing on high quality and natural fabrics to develop new designs and colors to attract consumers. Other factors such as the emerging pop culture and increase in the number of child artists are expected to drive the market growth of toddlers to wear in the upcoming years.

Product Insights

In 2018, the segment of apparel held largest share of 72.96%. Latest launches of various cartoon apparel for the toddlers is gaining popularity worldwide. Various innovative designs of animals, emojis and slogans on the children wear are being produced by the manufacturers which is expected to drive the demand in the near future.

The footwear segment is expected to have the highest CAGR of more than 8% in the upcoming years. The emergence of various local players manufacturing children footwear in the developing economies has caused significant rise in the market share. These products are becoming popular due their low costs and ease of availability even in the remote locations. Thus, the market for toddler footwear segments is expected to boost in the upcoming years.

Distribution Channel Insights

According to the distribution channel, the offline segment held the major share of 79.37% during 2018. Various factors like increase in the number of fashion stores for kids and the availability of toddler wear products at the stores is expected to drive the further growth. The supermarkets and other stores are allocating space which is encouraging the consumers to purchase the products on the insistence of kids. This strategy being made by the manufacturers is driving the growth of the market.

The online channel of distribution is expected to grow at a faster pace in the forecasted years. The benefits like doorstep delivery, easy replacement policies and warrantee facilitate the market growth. The manufacturers have started providing various offers, discounts and attractive deals to boost their sales. Thus, the market for toddler wear is anticipated to grow at the faster rate in the upcoming years.

Regional Insights

The region of North America is expected to hold a major share in the global toddler wear market. The retail sale of clothing in the U.S. is more than 15 billion USD per month. This increase in the revenue for the clothing sector is expected to drive the growth of the market for toddler wear. Major players in this industry are launching new products for the infants as well as for small kids.

Asia Pacific is expected to achieve highest CAGR of 7.49% during the forecasted years, 2019 to 2025. Various brands such as Adidas and H&M are lunching their retail stores to cater the increasing demand in these regions. Rise in disposable income, increase in the willingness to spend of kids wear, attraction towards the western brands and preference for the premium products is expected to drive the market growth in the upcoming years.

Toddler Wear Market Share Insights

The key players in the toddler wear industry are The Gap Inc.; Nike and Adidas Inc.; Cotton On, Diesel SpA; etc. They are launching new products based on the increasing demand and according to the latest fashion trends to strengthen the position in the market.

Report Scope



Base year for estimation


Actual estimates/Historical data

2015 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Billion & CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, Central & South America, Middle East & Africa

Report coverage        

Revenue forecast, company share, competitive landscape, growth factors and trends

Country Scope

U.S., Germany, U.K., China, India, Brazil

15% free customization scope (equivalent to 5 analyst working days)

If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of latest industry trends in each of the sub-segments from, 2015 to 2025. For the purpose of this study, Million Insights has segmented the global toddler wear market report based on product, distribution channel, and region:

• Product Outlook (Revenue, USD Billion, 2015 - 2025)
    • Apparel
    • Footwear
    • Others

• Distribution Channel Outlook (Revenue, USD Billion, 2015 - 2025)
    • Online
    • Offline

• Regional Outlook (Revenue, USD Billion, 2015 - 2025)
    • North America
        • U.S.
    • Europe
        • Germany
        • U.K.
    • Asia Pacific
        • China
    • Central & South America
        • Brazil
    • Middle East & Africa

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